Lagos has endless stories. We built a city to tell them in.
What it is
Toy City Lagos is a miniature Lagos, built by hand in 3D, where everyday city life plays out as short animated stories.
It shows Lagos the way Lagosians feel it: funny, stressful, hopeful and loud. Dreams are why people come to Lagos. Sapa is what the city does to your wallet while you chase them. We put the two side by side.
Three ideas.
Small city, big life.
Everything is toy-sized except the drama.
Made with care.
Every sign, banner and face is crafted. Nothing is filler.
Lagos first.
The detail is local before it is global.
Modelled, painted, then lit.
Every building, bus and resident starts as a plain model. Colour, signs and light come after. Drag to see the same street before and after.
Created by Jackson I.O.
Creative Director and Multimedia Specialist, based in Lagos.
One person directs, shoots, builds, lights, animates and scores the city. The voices come from Lagos.
Jackson designs every street, sign and resident of Toy City Lagos, from the danfo slogans to the drone shots.